Know what your visitors actually do.
Traffic, sources, conversions, heatmaps and session replays for your website. We set it all up and keep it running. You just open the dashboard.
Get your dashboard Live within one business day. One snippet, nothing to maintain.
Your analytics went dark. Now what?
When a free analytics service goes down, changes its terms or stops serving your country, your numbers stop with it. Magpie Metrics runs your traffic analytics on infrastructure we operate and monitor, so your view of your own website doesn't depend on someone else's free plan.
Everything you used to check, in one place
The reports small businesses actually open, without the fifty menus nobody uses.
Traffic at a glance
Visitors, page views, bounce rate and time on site, by day, week or month.
Where they come from
Referrers, search engines, social, campaigns (UTM), countries and devices.
Goals and conversions
Track form sends, calls, bookings and button clicks, and see which pages drive them.
Session replays
Watch real visits play back, so you see where people hesitate, get stuck or leave.
Click and scroll heatmaps
See what gets clicked, what gets ignored, and how far down each page people read.
Privacy-friendly by default
Traffic stats are cookieless and anonymous. Your data is never sold or shared.
How we compare
Free tools cost you your data and your uptime. Paid tools split stats and replays into two subscriptions you set up yourself. We do both, for you.
| Magpie Metrics | Free toolsYandex Metrica, Google Analytics, Microsoft Clarity | Stats-only toolsPlausible, Fathom | Replay toolsHotjar, Mouseflow, Lucky Orange | |
|---|---|---|---|---|
| Traffic, sources, goals | Yes | Yes | Yes | Limited |
| Session replays and heatmaps | Yes, included | Some (not Google Analytics) | No | Yes |
| Cookieless traffic stats | Yes | No | Yes | No |
| Where your data goes | Our own servers in the Netherlands. Never sold or shared | The vendor's servers in the US or Russia, used on the vendor's terms | The vendor, mostly EU-hosted | Varies by vendor |
| Set up and maintained for you | Yes, live in one business day | No | No | No |
| Price per month | One flat fee per site, everything included | Free | From $9–$15 | About $25–$110, on top of your stats tool |
Swipe the table sideways to see all four options.
Based on each vendor's published plans and list prices, October 2026. Entry-level paid plans; prices rise with traffic.
How it works
No accounts to configure, no tag manager to learn.
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Tell us your site
Send us your domain and what counts as a win: a form, a call, a sale.
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We add one snippet
We install it, or send it to your web developer. Works with WordPress, Shopify, Wix, Squarespace and custom sites.
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Open your dashboard
You get your own login. We keep the service running, updated and backed up.
Questions
Anything else? [email protected]
Why pay when Yandex Metrica, Google Analytics and Clarity are free?
Because free means the vendor sets the terms. Your numbers stop when their service goes down or drops your region, your visitors' data goes to their servers in the US or Russia, and nobody sets it up or answers your questions. With us you pay one flat fee, and your analytics run on servers we operate and monitor, with a person to ask.
Can I keep my current analytics running?
Yes. Magpie Metrics runs alongside Google Analytics, Yandex Metrica or anything else, so you can compare and switch when you're ready.
Do I need a cookie banner?
Not for the traffic stats: they use no cookies and store no personal data. Session replays and heatmaps do record visits, so we'll give you the one paragraph to add to your privacy policy, and a consent setup if you serve visitors in the EU or UK.
Will it slow my site down?
No. The traffic script is about 2 KB and loads without blocking your page.
What does it cost?
A flat monthly fee per website, with no contract. Email us and you'll have a price the same day.
See your website clearly again.
Send us your domain. Your dashboard is live within one business day.
[email protected]